February 6, 2018

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Content marketing is a relatively new type of marketing that provides free media-type content to customers in exchange for their attention. Unlike traditional advertising which interrupts customers to get noticed, content marketing provides content that customers want in exchange for permission to market a product or service. Content marketing provides media-type content that customers want in exchange for permission to market a product or service to them. Here’s how it works: With content marketing, instead
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Facebook continues to be the most widely used social media platform, with 79% of American internet users. Based on total population (not just internet users), 68% of U.S. adults (you know, your customers) use it. Instagram receives the silver medal with 32% of users,  and LinkedIn and Twitter at 29% and 24% respectively. 76% of Facebook users visited the site daily during 2016, with over 1.6 billion daily visitors, compared to 70% of daily usage in
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  Simply having marketing processes in place is not enough. If they are not pulling in new business or attracting new attention, then you will want to re-evaluate your marketing strategies. But how do you know if your marketing processes are inefficient? Here are some key tips for figuring where you fall short in your marketing strategies.   SPENDING SO MUCH TIME ON TEDIOUS TASKS The tedious tasks need to get done, but if you’re
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According to dictionary.com,trigger-word’ is “a word that initiates a process or course of action, thereby giving people a sharp response to certain words which they hear.” When used in a B2C’s content, trigger words,  also called ‘power words, can drive growth in sales. Research has it that over a thousand blogs have written at least an article on most trigger words. Websites such as Vertical Response, Shopify, Kissmetrics, Marketing for Success and many more have
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The clause, “Content is king” can be attributed to Bill Gates from a long time ago. But it never made any relevance in the mind of people until presently when business owners and marketers have realized the effectiveness of having a very good and captivating word content to edge their brands above their competitors. However, the challenge is that they either cannot create creative and catchy content or they just do not have the time
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